White Toner Comes Down In Price Oct 06, 2011 14:15 by Mike Derges
That confusing toner colour – white toner – may be coming to a desk near you soon. Oki have recently announced a new printer, the Oki Pro920WT, which will be the lowest priced white toner printer on the market!
It will hopefully be unveiled at the SGIA Expo later this month and is a tabloid/A3 colour printer, delivering the high quality colour prints we expect from Oki. With an impressive speed of 33 pages per minute for colour, and 36 pages per minute for monochrom, it’s no sloth, but the main selling point is that shiny white toner.
Why Should We Want White Toner?
Laser printers excel in presentational documents and mass-producing customer facing documents, such as handouts etc. Unless using white media, it is very difficult to get anything close to white which can be either incredibly limiting in the design of your prints, or very expensive to get full colour.
Allowing higher quality graphics and a greater variation of design choice is a powerful thing and can bring your printing requirements inhouse, allowing white to be printed on transfers for textiles or transparent media.
Unfortunately there are only plans to sell the device in the US from selected retailers at present, but if it’s a success there then fingers crossed it will hop over the ocean. At the price of “just” $7495 (£4845) it will be the cheapest white toner using machine on the market,, and may indicate the technology is going to become more readily available.
Speaking about the Pro920 for Oki, Rich Egert said ”The OKI PRO920WT is the first and only printer that includes white toner to enter the market at this price-point. There is no other white toner-based product in the world that delivers something as unique and as innovative as does the pro920WT.”